Government officials and industry leaders from the Middle East and beyond will gather at Dubai World Trade Centre (DWTC) from Monday to Thursday (May 1-4), for the 30th edition of Arabian Travel Market (ATM).

The milestone event, will see global travel, tourism, and hospitality experts come together to explore how their industry is ‘Working Towards Net Zero.’

🌍 TOMORROW is the day! Make sure you have printed your badge before arriving as you won't be able to enter the venue with a mobile badge and there are no printing facilities onsite. Get ready ➡️ https://t.co/43SjL6aY6e pic.twitter.com/uHnfjUvc6x

— ATM Dubai (@ATMDubai) April 30, 2023

For ATM 2023’s opening session, a selection of regional policymakers will take to the ATM Global Stage at 11.30am to explore the sector’s role in addressing climate change.

‘Ministerial Debate: How Should Travel Tackle the Climate Crisis?’ will feature insights from Sujit Mohanty, Chief of the UNDRR Regional Office for Arab States; Abdullah bin Touq Al Marri, UAE Minister of Economy; Dr Abed Al Razzaq Arabiyat, Managing Director, Jordan Tourism Board; and Walid Nassar, Lebanon’s Minister of Tourism.

At 1.00pm, Claire Bennett, Global Chief Customer Officer at IHG Hotels & Resorts, will participate in an in-depth interview on the ATM Travel Tech Stage. At 4.30pm, ATM’s brand-new Sustainability Hub will host the ‘Sustainability in the Air – Live Podcast Session’, which will see Shashank Nigam, Founder & CEO of SimpliFlying, engage in conversation with Shaenaz Voss, CCO of Fiji Airways and CEO of Fiji Link.

Danielle Curtis, Exhibition Director ME, Arabian Travel Market, said: “My colleagues and I cannot wait to welcome participants to the 30th edition of ATM, which will see our industry come together in Dubai to explore this year’s theme, ‘Working Towards Net Zero’. Tomorrow’s program features a diverse selection of interviews and panel discussions, which will provide valuable insights to attendees as we work to build a sustainable travel industry for future generations.”

Other day-one highlights will include ‘Hospitality Debate: What More Can Big Data Unlock,’ which will see representatives from the Global Hotel Alliance, General Hotel Management Pte Ltd, Marriott, and Hotelbeds take to the ATM Travel Tech Stage to discuss how technological advances are facilitating a better understanding of guest behaviours.

Meanwhile, at the Sustainability Hub, senior figures from Weeva, the Sustainable Hospitality Alliance (SHA), My Green Butler, Tourism Seychelles, Radisson RED and RHG will explore sustainable transformation as part of the session, ‘Responsible Hospitality for a Better World.’