After Twitter Blue, Meta has unveiled its premium subscription for users to get verified. Paid users can get their profile verified with a government id. Along with profile verification, the subscription bundle for Instagram and Facebook also gives extra protection against impersonation.

Meta, parent company of Facebook, Instagram and WhatsApp, has announced the launch of a premium verification service to offer blue badge on profile. The subscription starts for $11.99 (Dh44.03) per month on the Web and $14.99 (Dh55.05) per month on iOS platforms. Paid users can get their profile verified with a government id. This week, the service will be made available in Australia and New Zealand for the first time.

Along with profile verification, the subscription bundle for Instagram and Facebook also gives extra protection against impersonation and direct access to customer support.

Meta CEO Mark Zuckerberg wrote in his Instagram’s Meta Channel, “Good morning! New product announcement: this week we’re starting to roll out Meta Verified a — subscription service that lets you verify your account with a government ID, get a blue badge, get extra impersonation protection against accounts claiming to be you, and get direct access to customer support. This new feature is about increasing authenticity and security across our services. Meta Verified starts at $11.99 / month on web or $14.99 / month on iOS. We’ll be rolling out in Australia and New Zealand this week and more countries soon.”

This comes after another social media platform, Twitter has started to charge premium under Twitter Blue subscription which offers blue tick to subscribers.